Innovative Design helps Boutique Wine Businesses to Market

After successfully refining and tinkering with wine making or brewing as a hobby, (and many tastings later), many passionate amateur vintners and home brewers are taking their beverages to market. Surprisingly, one of the biggest challenges boutique wine businesses must deal with is the labelling of their wine bottles. Many of them have to outsource the labelling to other companies, and this often comes at a high cost. In this story about how the Tumut River Co guys grew their fledgling business from the tiniest brewery in the southern hemisphere to a significant part of the Tumut River township and even a tourist destination. Finding the right solution for their labelling was a significant turning point. The Tumut River Co made use of the innovative print and apply solution from Great Engineering, an Australian-based company that makes bottle label applicators and Epson Printers. With this set-up, boutique wine businesses can now print and apply high-quality labels onto their bottles themselves, reducing costs and increasing their ability to respond to the market.

If you are looking to expand your boutique business to the market, here’s what you need to know about the innovative bottle labelling equipment from Great Engineering. Types of bottle label applicators Great Engineering sells bottle label applicators under the “Bench” brand

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